Seeing the world is your mind.

JANUARY NEWSLETTERGAVIN GOODMAN THE POWERFUL SIMPLICITY OF SYMMETRYA limited tonal palette and simple yet sharp props combined for a superb photoshoot with a focus on form, colour, and symmetry for South African photographer Gavin Goodman and his team. Taken on the XCD 90mm and X1D II 50C, the final results beautifully illustrate the richness of the shoot’s colours and tones and the power of the..

JANUARY NEWSLETTERSILENT STREET PORTRAITS WITH THE XCD 45P UK photographer Tom Oldham was one of the first in the world to put the new XCD 45P lens, the world’s lightest digital medium format autofocus lens on the market today, to the test in the low winter light of London. Its compact design and nearly silent shutter coupled with the X1D II made for an ideal combination for shooting street port..

SEPTEMBER NEWSLETTER2018 HASSELBLAD MASTERS NEW IMAGES FROM VOLUME 6: INNOVATEUpon receiving the prestigious Hasselblad Master title, the winners were assigned a challenge to create images using a Hasselblad medium format camera and the theme, "innovate." The stunning results include sublime pastel landscapes of the Southwestern United States, fine art scenes set against stark Slovak architectur..